As the year is ending there are so many things that still need to get done. One thing that comes to mind is training. Training is extremely important to the growth and maintenance of your business. There is a plethora of training platforms to choose from. But what type of training to choose is the rub?
First, let’s discuss training platforms. For your training pleasure you can take training in a variety of ways from webinars, Periscope and in-class to on-demand. The type of training that you choose all depends upon your budget and availability.
Secondly, if there is a restriction on either your time or budget no worries there are a lot of classes designed especially for you. If you are looking for something quick and power-packed consider taking an on-demand, webinar or Periscope type training session. If you have the time and resources and desire a little more personal interaction consider attending a seminar or conference based upon ideal needs.
Lastly, training should not be looked upon as an inconvenience or a time waster. Begin looking at training as a way of staying in compliance, growing your business or looking for ways to work smarter and not harder. As you change your mind about it, your process will change as well.
Do it today by finding a training platform that works for you before the Holidays kick in. And while you are at it schedule time to take some more training in the first quarter of the following year. This will help you to get a head start into the arena of scheduling your training sessions and in being on your way to scaling up.
With Hootsuite, Tweetdeck, Periscope, PayPal, Hangout and Google Wallet within the marketplace there are so many technological tools to choose from for so many uses. With the advancement of technology that is designed to make our lives easier it is also making it easier for hackers as well. How are you protecting yourself?
Here are some quick tips to help you stay above the curb of getting hacked despite the technology tools that you are using:
Social Media – change your log-in passwords frequently. A good practice that could be somewhat cumbersome is to do the log in updates on a quarterly basis.
Computer – (especially a PC) choose a reliable virus protection software like Norton Virus to help safeguard against computer intrusions. A good practice is to run the diagnostic report, live update, file cleanup and optimize disk on a bi-monthly basis depending upon your usage. Run the quick and full scan on a regular basis. If you are a heavy Facebook user there is a scanning tool just for that. Or you can customize your scan it is all up to you. Whatever you do scan to protect your computer.
For your website choose a hosting company that provides daily scanning and remediation services. Or you can look into a software program such as Sucuri or Site Lock to provide additional protection for your website.
If you are using WordPress for your website back office make sure that you are familiar with the plug-ins to know which ones are ideal for you. Be careful about the plug-ins that you choose because it could cause your website to experience some technical difficulties. These plug-ins are not designed specifically by WordPress but by third-party programmers so use them with caution.
I am sure that you can think of several other ways to safeguard yourself online but regardless of whatever you choose do so wisely. Do your due diligence to avoid getting hacked.
Connect with me at Jabez Enterprise Group (JEGroup), @JEGroupBiz, LinkedIn, Facebook to see what we are doing next, receive consulting or training services, speaking engagements or for copies of Get the Cheese, Avoid the Traps: An Interactive Guide to Government Contracting for your business or certification program.
Want to learn how to demystify the elements of being a certified supplier? Join Vaneese Johnson and Vernita Naylor for our Get Your Business Certified Conference on August 28. We will take you through the steps for getting certified, reveal insider tips and show you how to market and partner with your ideal corporate and government buyer.
I wanted to save Google for last because their presence was felt and known throughout our three days in Washington, D.C. so welcome to Series 7. I was shocked to learn that they had a Google Washington, D.C. office and it was beautifully set up. On Day 2 we ended the day with a Google hosted Awards Program and Reception. This was such a great treat because not only were we able to get a chance to visit one of their many offices but we got a chance to celebrate the success of three businesses as they received the 2015 Small Business Award. Please join us in celebrating with Virginia McAllister, Iron Horse Architects who received the Technological Innovation Award; Chancee Lundy and Veronica Davis, Nspiregreen who received the Community Development Award and Beverly Hanstrom, Colorado Medical Waste who received the Sustainability Award. Congratulations ladies for helping to make this world a better, greener and sustainable place to live. If you want to read more about these ladies click here. Afterwards the party was on with great networking, music and excellent food. What a great way to end a business day.
At the end of Day 3 we attended a Google Technology Training. The training “Let’s Put Our Cities On The Map” is designed to help business owners maximize their online presence with insider tips and best practices for online marketing. Here’s an overview about the training and how the program works visit https://www.gybo.com/business. On the business page you will see either “Check My Business” or see a search box with “Does Your Business Info Show Up On Google?” enter your business name and city. Your entry will determine if you already have a business presence on Google Maps. If so your information will populate quickly like Jabez Enterprise Group (JEGroup) did then you will have the ability to edit the information if needed.
If your business does not currently exist on Google Maps you will see “Your Business Isn’t On The Map” then you will have the ability to add your business name and city. Once you have taken these steps you are on your way to enhancing your online presence using Google. In some cities you may have the opportunity to attend a Google Hosted Event designed to help you leverage your business online, create a free website and much more. If you are a business owner and interested in learning how Google can help you grow your business there are a wide array of tools and/or resources available visit Google Apps for Work.
If you are one of the Business Capacity Building Partners such as SCORE, SBDC or one of the Chambers of Commerce there is a program designed for you visit https://www.gybo.com/partners. As a part of this effort your organization will be considered a Google Official City Partner where you will have the ability to help businesses within your area to scale up and maximize their online presence with free resources and hosted workshops using Google tools. As business owners there are a lot of tools and resources available to help us in our businesses ask for a referral in your network or social group.
If you need a consultant to help take you to the next level in your business or need some training on supplier certification programs, building supplier-buyer-prime relationships or on government contracting call us at 1-800-865-0701 or email firstname.lastname@example.org remember these services are designed to help you with your ideal corporate or government partners.
We appreciate you taking the time to connect with us and look forward to connecting with you again soon.
Join me, Vernita Naylor and a panel of experts (City of Richmond, UC Berkeley and Berkeley Lab) for Richmond Main Street ‘Business Bites’ on April 16, 11-1pm at the Catholic Charities of the East Bay. Registration is required for more information click here Business Bites 4.16.2015–Flyer (Richmond Main Street).